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24 Jul 2020 shivani

PokerStars India Launches I’m in Campaign with MS Dhoni

PokerStars India has launched a video ad campaign, ‘I’m In’,🐭 starring the former capta🦋in of the Indian cricket team, MS Dhoni, as per a in Economic Times.

Dhoni was signed as Poker🐠Stars’ new brand ambassador in April 2020, as was announced on their Facebook page. Currently, the brand 🌺is at rank four for player traffic among Indian poker sites. By roping in Dhoni, they aim to attract the cricketer’s huge fan ꦑfollowing to the platforms.

The campai🐽gn highlights that PokerStar India's players come from different backgrounds but still share the love for a good 🌟challenge and learning new skills.

PokerStars India has launched three humorous videos with Dhoni playing against people from different walks of life—, , —show🧔ing that PokerStars.in welcomes poker players from different backgrounds who share the affinity for the game. The campaign invites the audience to join in the thrill of playing poker o✤n the platform.

"With this collaboration w꧂e hope to take online Poker to a larger audience," Dhoni said.

Ankur Dewani, chief executive officer, Sachiko Gaming, said, “With MS Dhoni at its heart, the campaign showcases how poker is a game for absolutely anyone, a truly universal sport. We cannot wait to see the response of our audience and players 𝔍across the country."

PokerStars India is also endorsed by Muskan Sethi and Sharad Rao. Aditya Agarwal quit the poker brand in December 2019, while Nawazꦓuddin Siddiqu🌱i previously endorsed the brand on Television.

PokerStars was launched in India on 17th April 2018 by Rational Intellectual Holdings Limited and it🧸s India licensee, Sachikoꦺ Gaming Private Limited.

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